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Wednesday, October 6, 2010

Rebranding the African Diaspora, Rebranding Africa

There is an increasing number of media networks in the Diaspora aimed at addressing issues of interest to Africans in the Diaspora even as they bring issues pertinent to the well-being of the African continent to the fore. Ben TV from the UK is one of them. We still need more serious media outlets that will shine the critical light on crucial social, cultural, economic and political issues from both the perspectives of the Diaspora and those on the continent. This will seem to be one of the best ways those in the Diaspora and in the continent may contribute in the transformation of the continent. Imagine credible TV, radio or new media outlets based in the Diaspora that can hold African leaders accountable, especially on their foreign visits. This may hopefully break the cycle of African leaders' penchant to grant audience to media that do not even push the interests of Africans, like this one, especially when they visit overseas.

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